Digital Analytics Services

Our Keys To Success

Our Services

Panalysis helps clients maximise the usage, impact and performance of their data. Since 2001 we have been providing strategic measurement and insights to clients to improve online and marketing performance. We have specific and proven expertise in Data Strategy, Digital Analytics,  Tag Management, Business Intelligence and Visualisation.

Data Strategy

Panalysis work with clients every day to create and implant measurement frameworks, data management strategies and monitoring solutions that help track and extract with purpose.

Panalysis can help your company:

  • Develop a Data Management Strategy with focus and data safety at it’s core
  • Develop a Measurement Framework linking marketing reports to business goals
  • Set up monitoring solutions that ensure workflows function correctly
  • Set up tag management solutions which increase data accuracy and time to implement changes
  • Set up data validation processes that ensures data quality
Data Strategy
Digital Analytics

Digital Analytics

Google Analytics is a powerful platform to not only measure the performance of your website and digital marketing but to also activate and market to your customers.

Panalysis can assist your company to:

  • Design, implement and use Google Analytics
  • Manage the Google Analytics implementation
  • Empower your team to become expert analysts with training and support services, and
  • Have experienced Google Analytics experts on-call or on-site

 

Panalysis is also a Google Analytics 360 sales partner.

Tag Management

Panalysis are experts in ensuring that you have high quality, well managed tagging of your website.

Ensuring that all your tracking pixels and tags are firing correctly is a critical success factor in running digital advertising.

Panalysis can assist your company by:

  • Managing tagging your the website
  • Implementing new tags as required (e.g. Facebook Pixels, new Google Analytics tags, etc), and
  • Ensuring that the system is well maintained with a governance program to ensure that your tags don’t get out of control

 

We support both the Google Tag Manager and Tealium platforms.

Tag Management
Business Intelligence & Visualisation

Business Intelligence and Visualisation

Collecting data isn’t enough, you need to analyse and communicate with it.

Panalysis are experts in designing and implementing marketing analytics dashboards using tools such as:

  • Domo
  • Tableau
  • Microsoft Power BI
  • Google DataStudio

 

Ready to bring Science to your Marketing?

We’d love to hear from you

No matter where you are in your analytics journey, we’re confident we can help.
From a general enquiry to a quote or a meet & greet over coffee, we want to hear from you.

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