Insights, please. Actionable ones!

Rod Jacka - Monday, December, 11, 2017

When you find a true insight, it can make your head spin. But, will your head spin in a different direction if the insight is found in Australia than if it is found in the United States? On this episode, Rod Jacka from Panalysis joins the crew for a balanced discussion (northern AND southern hemispheres) about how the phrase “actionable insights” should turn the stomach of any right-thinking analyst. More importantly, the gang discusses the need for clarity around insights — both definitionally and expectations-wise — and share their favourite techniques for getting that clarity.


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