Web Analytics & Marketing Optimisation Experts

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Google Analytics & Web Marketing Tune-up

  • Is your online advertising being tracked correctly?
  • Are your Google Analytics reports set up correctly?
  • Do you have all the information you need to make informed decisions about your marketing?

Our Google Analytics & Web Marketing Tune-up can help.

As both authorised Google Analytics consultants and web marketing experts we can help you get the get it right.
Our professional advice will help you to:

  • Correctly set up Google Analytics.
  • Track your advertising campaigns against sales in Google Analytics.
  • Measure the impact of your email marketing.
  • Measure up to 4 separate business goals on the website.
  • Integrate your shopping cart with Google Analytics.
  • Get a bigger bang for the buck from your advertising.

Google Analytics Authorised Consultant

What you get:

 

Lite

Standard

Premium

Google Analytics Configuration

 

 

 

Set up Google Analytics account

Y**

Y**

Y

Check or install Google Analytics tracking code

Y**

Y**

Y

Tidy up URLs shown in Google Analytics Reports

 

Y

Y

Exclude your own visits from your Google Analytics reports

 

Y

Y

Configure the Site Search report so that you can see which keywords visitors used in your website search engine

 

Y

Y

Add Australian search engines such as Sensis, Web Wombat and other regional search engines to your reports

 

Y

Y

Configure up to 5 custom filters to better control the data in your reports

 

 

Y

Advertising Campaign Tracking

 

 

 

Check that your Google Adwords and Yahoo Search Marketing ads are appearing in the reports and advise on required changes.*

Y

Y

Y

Track email marketing campaigns and newsletters*

 

Y

Y

Configure up to 10 advertising campaign groups in Google Adwords and/or 10 advertisements in Yahoo search marketing

 

 

Y

1 hour webinar on how to track advertising campaigns

 

 

Y

Goal Tracking

 

 

 

Configure website goals to be tracked on the website

 

Y
(1 Goal)

Y
(4 Goals)

Set up goal funnel reports

 

 

Y

E-Commerce Reporting

 

 

 

Configure E-Commerce reporting

 

 

Y***

Media

 

 

 

Track downloads of PDF, Word & other documents

 

Y*

Y

Track Flash and other interactive media

 

 

Y

Track links to other websites. You can use this to track clicks on advertisements, banners or on your links pages.

 

Y*

Y

Advanced Configuration

 

 

 

Configure Google Analytics to correctly report on multiple website URLs (e.g. secure.yoursite.com & www.yoursite.com)

 

 

Y

Visitor segmentation. You can identify specific groups of visitors based on their behaviour. We will show you how.

 

 

Y

 

 

 

 

Follow up checking of changes included

0

1

4

Pricing

$200

$400

$1000

 

 


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Important Notes:

Prices shown are in Australian dollars and are exclusive of the Goods and Services Tax.

Panalysis will provide written advice and instructions to guide your web development team through the process of correctly configuring Google Analytics.

The provision of this service is subject to these terms and conditions. By purchasing this service you agree to be bound by these terms and conditions.

You will be required to allow Panalysis to access your Google Analytics and Google Adwords accounts for the purposes of assessing your configuration. Any changes made to these accounts will be specified in writing and your agreement obtained prior to implementing any changes.

For services purchased during December the services may be provided during January.
* The Lite & Standard service level is limited to the provision of general advice. For detailed client specific advice and provision of example scripts and utilities either purchase the Premium service or contact sales to obtain a quote on a custom schedule

** Limited to 25 pages or 2 template pages additional pages can be added for an additional fee

*** E-commerce integration may be charged at a higher rate depending on the complexity of your shopping cart and payment gateway. For a no-obligation quote, please contact our sales team



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